Blog
June 10, 2025
It’s common knowledge that it costs more to acquire a new customer than to keep a current one. Yet the majority of businesses are...
June 3, 2025
Every business loses customers. That’s just the reality of commercial enterprises. Now and then, a business may blunder and...
May 21, 2025
In this article, we'll be exploring gamification in loyalty programmes and how it drives customer engagement. Today’s customers...
April 17, 2025
This guide will explore all you need to know about customer loyalty in the insurance industry. You'll walk away with practical...
March 25, 2025
Understanding consumer behaviour and psychology continues to be the cornerstone of successful marketing campaigns. In a world...
March 18, 2025
In the age of the empowered consumer, customer loyalty is the holy grail for brands. But with ever-evolving customer preferences...
March 18, 2025
Every year, new advancements in the field of customer loyalty are brought about by changes in consumer behaviour, technological...
March 18, 2025
With rising Customer Acquisition Costs (CACs) across nearly every sector and increasingly fragmented marketing channels, many...
March 13, 2025
Remember the last time you went out of your way to shop at your favourite store, even when there was a cheaper alternative...
March 11, 2025
Welcome to our deep dive analysis of 19 different types of customer acquisition channels. The right acquisition strategy can be...
June 10, 2025
It’s common knowledge that it costs more to acquire a new customer than to keep a current one. Yet the majority of businesses are...
June 3, 2025
Every business loses customers. That’s just the reality of commercial enterprises. Now and then, a business may blunder and...
May 21, 2025
In this article, we'll be exploring gamification in loyalty programmes and how it drives customer engagement. Today’s customers...
April 17, 2025
This guide will explore all you need to know about customer loyalty in the insurance industry. You'll walk away with practical...
March 25, 2025
Understanding consumer behaviour and psychology continues to be the cornerstone of successful marketing campaigns. In a world...
March 18, 2025
In the age of the empowered consumer, customer loyalty is the holy grail for brands. But with ever-evolving customer preferences...
March 18, 2025
Every year, new advancements in the field of customer loyalty are brought about by changes in consumer behaviour, technological...
March 18, 2025
With rising Customer Acquisition Costs (CACs) across nearly every sector and increasingly fragmented marketing channels, many...
March 13, 2025
Remember the last time you went out of your way to shop at your favourite store, even when there was a cheaper alternative...
March 11, 2025
Welcome to our deep dive analysis of 19 different types of customer acquisition channels. The right acquisition strategy can be...
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